Gearing up for Giving Tuesday


You’ve probably heard a lot of Giving Tuesday talk recently, either from MRA or other nonprofits in your orbit.  If you want to learn what Giving Tuesday is and how you can personally help MRA on December 3rd, keep reading!

Giving Tuesday is an international day of giving back that comes on the heels of the holiday shopping crush of Black Friday and Cyber Monday.  On Tuesday December 3, 2013, charities, families, businesses, community centers, students, and more will come together to create #GivingTuesday.

On Giving Tuesday, MRA is trying to raise $9,480 –$1 for each person estimated to have died from melanoma in 2013. 100% of every dollar we raise will directly support our world-class scientific research into melanoma, helping us work toward a future when no one will suffer or die from this disease. First Aid Beauty will match the first $1,000 MRA raises on Giving Tuesday, doubling the impact of your donations!

If that isn’t enough incentive to give, we are teaming up with Coola, Eric Javits, First Aid Beauty, and Mott 50 to offer special coupons, gift certificates, and merchandise to everyone who supports MRA on Giving Tuesday!

Supporters who give $5 or more to MRA on Giving Tuesday will get:

-20% off First Aid Beauty’s skincare products
-A $20 gift card to spend on Mott 50’s sun-protective clothing
-20% off organic sun care products from Coola

And if you give $175 or more to MRA, you get a complimentary Eric Javits Champ Visor (a $145 value!) and 30% off a future purchase!

Head to MRA’s Giving Tuesday page to learn more and to get involved!

Unselfies for SMResize

#Un-sel-fie (noun): A show of support for #GivingTuesday and MRA’s melanoma research programs

Did you know that the Oxford Dictionary has named “Selfie” the 2013 Word of the Year?  Well, on Giving Tuesday, we ask everyone who supports us take #unselfies!  An “unselfie” is a picture of someone doing good, or a picture that explains why you give.  We would love if our supporters would share these pictures with us on Facebook and Twitter–we promise to retweet and share them with our entire community!

*All offer redemption information will be emailed to donors by 12/5 please see individual offers for terms of use and expiration dates.